Starbucks’ intimidating mission statement is to “inspire and nurture the human spirit–one person, one cup, and one neighborhood at a time.”
Since opening its first international unit in Tokyo, Starbucks has spilled out into 80 nations in just a quarter-century. It now boasts over 32,000 stores across the world. In the fast-food ranks, Starbucks is the second largest fast-food chain after McDonald’s, and it depends on its store-to-store consistency even more.
But whether you purchase a Tall Latte in an unusual Indian Starbucks or one of the 600 new Chinese stores that Starbucks has scheduled this year, there is one significant distinction to expect – cost. Starbucks prices its menu variously from country to country and even U.S. state to U.S. state.
So, SavingSpot trawled delivery apps like Deliveroo, Just Eat, Pedidosya, Uber Eats, or used local food delivery services in every Starbucks territory to observe how the cost of that Tall Latte differs–and highlight some other grande prices worldwide.
For countries where a local app was not available, the team used desk research and Google Reviews to find recent images of menus to determine the prices.
Table of Contents
- How much a Starbucks Latte costs around the world
- The Most Expensive Starbucks Items in the World
- How the Price of Starbucks Compares to Global GDP
- The price of a Starbucks Latte in North America
- The price of a Starbucks Latte in every U.S. state
- The price of a Starbucks Latte in South America
- The price of a Starbucks Latte in Europe
- The price of a Starbucks Latte in the Middle East and Central Asia
- The price of a Starbucks Latte in Asia and Oceania
- The price of a Starbucks Latte in Africa
- Key Findings
How much a Starbucks Latte costs around the world
The Most Expensive Starbucks Items in the World
“We combine our rich, full-bodied espresso with vanilla-flavored syrup, milk, and ice, then top it off with a caramel drizzle for an oh-so-sweet finish,” declares Starbucks of their Iced Caramel Macchiato.
“Take our francs!” cries the Swiss, throwing $9.31-worth of local banknotes over the counter. The Zürich Central branch of Starbucks was the first to open in continental Europe–and with national GDP of $87,367, you can see what was on the fast-food corporation’s mind.
Undoubtedly, Switzerland is the fastener on Europe’s ‘wealth belt,’ with neighboring Denmark, Luxembourg, and France also offering frappuccinos and smoothes the wrong side of seven bucks. Spain and the UK make it 6 out of ten European nations in the top 10 for most costly Starbucks items.
How the Price of Starbucks Compares to Global GDP
Starbucks’ affordability varies worldwide, not just on prices but also on local earnings.
For instance, while Egypt may have one of the world’s cheapest lattes, the African nation also has the lowest GDPs. Denmark and Switzerland are more than makeup for their expensive coffees with world-leading earnings. But Argentina must grapple with the worst of both worlds: GDP in the bottom third, against a latte that costs more than in the United States, Germany, or Qatar.
The price of a Starbucks Latte in North America
Starbucks opened in Panama in 2020 to promote its reach into Latin America. But nowadays, Panamanians pay the most in North America for their Tall Late – an eye-watering $4.70 against a GDP of just $12,373.
Guatemala has the most affordable Tall Latte ($3.23) in North America. Canada and Caribbean islands also get their buzz on for under 4 bucks.
The price of a Starbucks Latte in every U.S. state
Mississippi ($2.89) and other southern U.S. states offer the most affordable Starbucks lattes in the United States. Most of the states where you can get a Tall Latte for under 3 bucks are in the south – with the outstanding anomaly of South Dakota ($2.95).
The more metropolitan states serve more expensive coffee, and the overall number one is Hawaii – where it costs $3.92 for a Tall Latte. Washington State, where the first Starbucks was established (in Seattle, 1971), has the 10th most expensive Starbucks in the United States.
The price of a Starbucks Latte in South America
Chile ($4.95) and Argentina ($4.67) each boast a Tall Latte that costs more than in the U.S. Chilean Starbucks, franchised by Mexico’s Grupo Alsea, attracted controversy when the corporation froze the contracts of 90 percent of its workers at the start of the coronavirus pandemic.
Meanwhile, Brazil has the global 2nd most affordable Starbucks. Tall Latte there costs just $1.96. Starbucks is growing in Brazil nowadays, taking advantage of local beans and other ingredients. One recent marketing action saw a São Paulo Starbucks transformed into a registry office for trans people to legally change their names – resulting in seven times the typical daily legal name changes for the city.
The price of a Starbucks Latte in Europe
Europe is home to the global most expensive Starbucks Tall Latte. And also the 2nd and 3rd costliest. Switzerland ($7.17) takes first place, but the high-earning Scandinavian countries Denmark ($6.55), Finland ($5.67), and Norway ($5.08) are not far behind. It’s slightly cheaper in Sweden ($4.83), where Starbucks has failed to make an impact – its large premises and unfashionably sugary beverages have estranged Swedes, leaving 15 stores to close and the brand’s future in Sweden unsure.
Only Belgium and Portugal suggest an affordable price in western Europe. Poland ($3.56), Hungary ($3.34), and Bulgaria ($2.69 – the continents most reasonable, if Turkey counts as Asia) are among several eastern nations with a bargain Starbucks. In the center-south of Europe, Italy also has a super-cheap latte ($2.84) – but not by local standards. In particular, Starbucks didn’t enter the Italian market until 2018, suspicious of the Italian’s patriotic, meticulous, yet reasonable café culture. Even its modest prices dwarf local indies, leading an Italian consumer group to complain.
The price of a Starbucks Latte in the Middle East and Central Asia
There are two types of black gold in the Middle East. But despite their oil wealth, nations such as UAE ($4.29) and Saudi Arabia ($4.27) don’t charge as much for their Starbucks coffee as Europe’s overpriced branches in Scandinavia.
Turkey straddles Europe and Asia, and either way, it has the most inexpensive Tall Latte worldwide. With over 500 stores, Turkey has the most Starbucks branches in the area – and yes, you can purchase a traditional Turkish coffee there.
The price of a Starbucks Latte in Asia and Oceania
Japan is home to Starbucks’ first foreign store and its most giant coffee cup, which weighs in at 20.9lbs and $700. But the coffee itself is reasonable, with a Tall (but not that tall) Latte selling for just $3.57. The heady business hubs of Hong Kong ($5.52) and Singapore ($4.90) come out on top.
The region’s most affordable is right next door to Singapore, in Malaysia ($3.04). Starbucks opened as early as 1998 in Malaysia and now owns 320 stores and 3,000 workers.
The price of a Starbucks Latte in Africa
Starbucks buys coffee from 9 African nations (Burundi, Cameroon, Ethiopia, Kenya, Rwanda, Tanzania, the Democratic Republic of Congo, Uganda, and Zambia) – but only deals it in three. Morocco ($2.81) is the most overpriced, and Egypt ($2.23) is the least.
South Africa is nestled in the middle at $2.64. But Starbucks has difficulties in South Africa. Even though $2.64 out prices local competitors, and in challenging economic situations, the nation’s limited middle-class customer base tends to go for the more inexpensive option. Expansion by the local franchisees was set on hold in 2019.
Key Findings
- Switzerland has the world’s most overpriced Starbucks, at $7.17 per Tall Latte.
- The Swiss also have the globally most pricey Starbucks item of all, the $9.31 Iced Caramel Macchiato.
- The United States has the world’s 16th most expensive Starbucks Tall Latte, at $3.26.
- Turkey has the most affordable Starbucks, with a $1.31 Tall Latte.
FAQs
Is there a Starbucks in every country? ›
Founded in Seattle, Wash., in 1971, Starbucks opened its first location outside North America in Tokyo in 1996. Just over two decades later, the brand now operates on six continents and in 78 countries and territories.
In which country is Starbucks the cheapest? ›Where is the world's least expensive Starbucks latte? On the other side of the scale, the cheapest place in the world to buy a tall latte is in Turkey. The crossroads of Europe and Asia, Turkey offers the planet's least expensive Starbucks tall latte at $1.31.
Does Starbucks cost the same in every state? ›But just because all of the Starbucks stores feature the same sizes and menu items doesn't mean they have the same prices. The cost of a Starbucks coffee varies not only among the sizes and different drinks on the Starbucks menu but also with the country in which you're grabbing that Frappuccino.
How many countries is Starbucks in? ›Today, with more than 32,000 stores in 80 countries, Starbucks is the premier roaster and retailer of specialty coffee in the world.
What countries has no Starbucks? ›There are Starbucks everywhere in the world (even in tea drinking country such as China), but there is one country, you would not find one single Starbucks -Italy! It was said that Italy is the birthplace of Starbucks.
Why is there no Starbucks in Africa? ›As Starbucks' products are more expensive in South Africa than similar items at local chains, the brand is out of reach for many consumers. “They are 15 to 25 percent more expensive than other chains,” said Michael Treherne, portfolio manager at Vestact Asset Management.
Where is the most expensive Starbucks in the world? ›Switzerland has the world's most expensive Starbucks, at $7.17 per Tall Latte. The Swiss also have the world's most expensive Starbucks item of all, the $9.31 Iced Caramel Macchiato.
Where is the cheapest coffee in the world? ›The researchers found that coffee is cheapest in Bulgaria -- and most expensive in Denmark. Related: Do You Drink More Coffee Than Elon Musk, Mark Zuckerberg and Other Creative Leaders?
Is Starbucks cheaper in the US? ›Out of all the countries the study looked at, Turkey is said to have the cheapest Starbucks, where you can get a Tall Latte for only $1.31. But, when it comes to affordability, the United States is said to be the most affordable country for Starbucks, followed by Norway and Austria.
Why are different Starbucks different prices? ›Starbucks didn't specify specific price increases, but prices vary from location to location with its popular beverages more expensive in some markets. USA Today reported that in Fort Lauderdale, a venti cappuccino cost $4.95 before tax but the same drink in Starbucks New York City was even higher at $5.45.
Why is Starbucks more expensive? ›
According to The New York Times, like many restaurants and fast food chains, Starbucks has decided to increase its prices in 2022 due to supply chain issues and the labor crisis.
What is the price of Starbucks coffee in USA? ›| Espresso Coffee and Tea | |
|---|---|
| Caffe Latte Grande | $3.65 |
| Caffe Latte Venti | $4.15 |
| Caffe Mocha Tall | $3.45 |
| Caffe Mocha Grande | $4.15 |
The name of one mining town, Starbos, stood out to Bowker. He immediately thought of the first mate on the Pequod: Starbuck. They added the S because it sounded more conversational. After all, anyone talking about the coffee shop would probably say they were “going to Starbucks,” so might as well make it official.
What does the name Starbucks mean? ›While researching names of mining camps on Mt. Rainier, one of the best known landmarks near Seattle, Terry came across “Starbo,” which eventually led the team back to where they'd started. In “Moby-Dick,” the name of the first mate on the Pequod was, you guessed it, Starbuck. A brand was born.
Why is Starbucks so popular around the world? ›Starbucks Redefined How We Drink Coffee
It's one of the most successful companies in the world, not only in the coffee shop business. It is so successful because it was able to provide an experience that changed how much of the world thought about coffee shops and how many of us drink coffee outside of our homes.
Starbucks' first mistake was to assume that all Australian coffee lovers were going to like them. And the second mistake was to assume that Australians would like the same sugary drinks that their American customers were used to. Again, it backfired — the menu was too sweet for Aussies, not to mention expensive.
How many Starbucks are there in the world map? ›...
What's the Number of Starbucks Stores Worldwide?
Countries in the World:
There are 195 countries in the world today. This total comprises 193 countries that are member states of the United Nations and 2 countries that are non-member observer states: the Holy See and the State of Palestine.
| Coffee | Tall | Venti |
|---|---|---|
| Caffè Latte | R27 | R33 |
| Cappuccino | R27 | R33 |
| Caffè Americano | R22 | R28 |
| Caramel Macchiato | R32 | R38 |
There are several Starbucks locations in a few countries in Africa. I have visited some African countries with Starbucks stores, and I will help you identify which countries have them and which ones do not.
How much does it cost for Starbucks franchise? ›
What are the Financial requirements for a Starbucks licensed store? You need to pay the licensing fee of between $50,000 – $315,000 and you must have over $1,000,000 in liquid assets to be considered for a licensed store by Starbucks.
Is Starbucks affordable? ›Coffee shops in 10 of the largest U.S. cities were examined. Analysts found that for a basic hot drip coffee or basic cold brew, Starbucks was more affordable than the specialty competitors. Starbucks was priced higher than the QSR chains, but the price gap narrowed at chains like Dunkin' and Panera Bread.
What's the most expensive coffee at Starbucks? ›Most Expensive Drink on the Starbucks Secret Menu
Still, they are technically possible to order, so you can try them yourself if you are brave enough: A Venti Latte with 70 shots of espresso costs $55.75. A Venti Mocha Cookie Frappuccino with 77 shots of espresso and several different flavored drizzles costs $71.35.
...
The Most Expensive Cups of Coffee in the World.
| Rank | Country | Average Cost of Coffee (Cappucino) In a Café in USD |
|---|---|---|
| 1 | Denmark | 5.20 |
| 2 | Iceland | 5.05 |
| 3 | Qatar | 5.02 |
| 4 | Norway | 4.79 |
In Korean classes and casual conversations, foreigners and Koreans alike can agree that coffee in Seoul is expensive. A small americano can often cost over 3000KRW (almost $3 USD), a latte can go for 4500KRW and above.
Is coffee cheap in America? ›A cafe mocha is the most expensive caffeine beverage in the country, which costs an average of $3.94. An average cup of coffee costs $2.70, but a drink of cafe americano - which is espresso and water - is even less expensive with an average price of $2.62.
Why do Starbucks prices change? ›Fast-food price hikes
Like Starbucks, other quick-service chains have pointed to increased transportation, food and labor costs for hiking menu prices.
The price increase of Starbucks is between a range of 1 yuan ($0.15) to 2 yuan. For example, the price of a cup of grande Caffè Americano has been increased from 28 yuan to 30 yuan. This is the second time Starbucks has raised its prices in four months. The first price increase was in October 2021.
Is Starbucks expensive in UK? ›Buying a Starbucks coffee in London costs up to 9% more than in other UK cities, according to recent research. A Starbucks coffee in London is almost half (48%) the price of the same beverage in Bern, Switzerland, who top the list for the most expensive drinks from the chain worldwide.
Does Pakistan have Starbucks? ›Pakistan Office: House# 6, Street# 18, Sector F-6/2 Islamabad, Pakistan.
Is there Starbucks in Italy? ›
In 2018, Starbucks opened its first store in Italy, a 25,000-square-foot roastery in Milan. Despite being inspired by Italian coffeehouse culture, the American chain faced resistance when entering the country. It took Starbucks 47 years to open a shop in Italy.
Is there Starbucks in China? ›“As Starbucks celebrates our 6,000th store in China, we are deeply humbled to return where we opened our first store in Shanghai,” said Leo Tsoi, chief executive officer, Starbucks China.
Is Starbucks in Iran? ›While sanctions have undoubtedly hit Iran's coffee industry, it has also opened up unique opportunities. In particular, the absence of international chains such as Starbucks and Costa Coffee has allowed domestic coffee businesses to develop more freely.
What means Starbucks? ›The name of one mining town, Starbos, stood out to Bowker. He immediately thought of the first mate on the Pequod: Starbuck. They added the S because it sounded more conversational. After all, anyone talking about the coffee shop would probably say they were “going to Starbucks,” so might as well make it official.
Does Turkey have Starbucks? ›As Starbucks Turkey, since the company's establishment in 2003, it offers its guests the unique Starbucks Experience in every cup with its service excellence approach.
Is water free at Starbuck? ›The water is free
Starbucks is all about the coffee, but maybe you're looking for a refreshing water to go with your Frappuccino. You can get a cup of filtered water for free at Starbucks.
Starbucks Coffee International, a subsidiary of Starbucks Coffee Company, partnered with Delek Group of Israel to form the Israeli subsidiary of Starbucks, under the joint venture known is Shalom Coffee Company.
How many Starbucks are there in Turkey? ›| Country | Number of Starbucks Outlets | Number of Starbucks Per 1,000,000 Inhabitants |
|---|---|---|
| Turkey | 326 | 4.08 |
| Denmark | 21 | 3.65 |
| Luxembourg | 2 | 3.47 |
| Netherlands | 59 | 3.45 |
Although Starbucks was founded in Seattle, you'll have to head to Chicago to experience its largest coffee shop in the world.
Is Starbucks closing in Russia? ›Starbucks will close all its business in Russia, the company announced in a note to employees Monday, becoming the latest multinational firm to sever ties with the country following its invasion of Ukraine. Customers buy coffee on the opening day of Russia's first Starbucks in Moscow in 2007.
What is Starbucks called in China? ›
星巴克 : Starbucks, US c... : xīng bā kè | Definition | Mandarin Chinese Pinyin English Dictionary | Yabla Chinese.
Why does Iran not have mcdonalds? ›Iran. In recent years, relations between this Middle Eastern country and the United States have been tense to say the least, and Western franchises like McDonald's have been collateral damage. There hasn't been a set of Golden Arches in Iran since 1979.
Is there a Starbucks in Iraq? ›2- We contacted the Starbucks company website and the agency's website in the Middle East, where they confirmed that they don't have any stores in Iraq, noting that the branches in the Middle East are “Kuwait, Saudi Arabia, Emirates, Qatar, Oman, Bahrain, Lebanon, Jordan, Egypt, Morocco.